Privacy Policy
Last updated: 14 August 2026
1. Who We Are
This Privacy Policy explains how WHOZA AI LTD (trading as "5R-AI"), a company registered in Scotland under company number SC874716, with registered address at 6 Atholl Crescent, Perth, PH1 5JN, United Kingdom, ICO registration number ZC077271 ("we", "us", "our"), collects, uses and protects your personal data when you visit www.5r-ai.com or use our services.
2. Information We Collect
We may collect personal data you provide directly, such as your name, email address, phone number and company details when you contact us, request a demo, or engage our services, as well as technical data such as IP address, browser type and usage data collected automatically via cookies and analytics tools.
3. How We Use Your Information
We use your personal data to respond to enquiries, provide and improve our AI consultancy services, send relevant communications where you have consented, comply with legal obligations, and maintain the security of our website and systems.
4. Legal Basis for Processing
Under UK GDPR, we process your personal data on the basis of your consent, the necessity to perform a contract with you, our legitimate business interests, or compliance with a legal obligation.
5. Cookies
Our website uses cookies and similar technologies to improve site functionality, analyse traffic and personalise content. You can manage your cookie preferences at any time via our cookie consent banner or your browser settings.
6. Data Sharing and Third Parties
We do not sell your personal data. We may share it with trusted third-party service providers who support our operations, such as hosting, analytics and CRM providers, and only where necessary and under appropriate data protection safeguards.
7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy any legal, accounting or reporting requirements.
8. Your Rights
Under UK GDPR, you have the right to access, correct, delete or restrict the use of your personal data, the right to data portability, and the right to withdraw consent at any time. To exercise these rights, contact us using the details below.
9. Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss or misuse.
10. Contact Us and Complaints
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at business@5R-AI.com or via WhatsApp on +44 7463 141750. If you are unhappy with how we handle your personal data, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.